A coaching program that teaches you to wholesale houses over the phone, buyers first, with cold calling as the main lead source. The method is simple and focused. The catches: the price isn't published (you get it on the call), and you have to get comfortable on the phone. Student reviews are on their Facebook business page and the reviews page on their website.
Paid link. Heads up: I earn a commission if you buy through my link. Costs you nothing extra, but it helps fund my Starbucks addiction. ☕
Virtual Wholesaling Made Simple is Chris and Heather Logan's coaching program for people who want to wholesale houses over the phone, often in a market they don't live in. It teaches a buyers-first, cold-calling method called the Virtual Freedom Formula. There's no public price: you watch a free training, then book a free 15-minute call where the price is given.
Best for: beginners, often with a full-time job, who want a coach, a simple plan and someone to call when a deal gets stuck.
Skip it if: you won't cold call, or you want a self-paced course with a price on the page.
Virtual Wholesaling Made Simple at a glance
This is what Chris and Heather describe on their site, on the training page and in podcast interviews. It isn't a list of my results, and the exact package is confirmed on the call.
Chris calls it FYBF: find your buyer first. Before you market for sellers, you find active cash buyers, ask what they buy and where, and build a short list. In one interview he said about 25 buyer contacts is enough to start calling sellers.
He likes real estate Facebook groups for this: look at deals other wholesalers post and note who comments that they're a buyer, then reach out.
You pull a list that matches what your buyers want, in a tool like DealMachine or PropStream, then call those owners. Cold calling is the main lead source he teaches: the leads cost little, and the skill helps with every other kind of marketing.
To pick a market, he has described looking at population (roughly 250,000 to 500,000 people) and median home prices, then working that one market fully before adding another.
The third step covers seller conversations, making offers, follow-up and contracts. The aim is to get a house under contract and assign it to one of the buyers you lined up in step one.
Because it all happens by phone and online, you can work a market you don't live in. You still need to learn the rules for that state.
In an Investor Fuel interview, Chris describes the coaching as a 12-month program. It starts with an onboarding call to set your goal and build a step-by-step plan. Then there are weekly group calls for questions, plus what he calls 911 calls: same-day or next-day help when a deal is about to fall apart.
The package isn't published, so ask on the free call exactly what's included at your price.
Virtual wholesaling means you find a motivated seller, get the house under contract and assign that contract to a cash buyer, all by phone and online, in a market you may never visit.
Chris describes it as matchmaking: you connect a seller who needs to sell with a buyer who wants the house, and you're paid an assignment fee for putting the deal together. Here's the path his program lays out:
Wholesaling rules differ by state, and some states now require a license or disclosures to the seller or buyer. Chris makes this point himself, and his site suggests checking with a qualified real estate attorney in the market where you operate. Do that before you make offers.
There's no public price for the coaching. I checked their home, coaching and about pages, the training page, and Chris's interviews. The price is given on the free call, so here's what's free and what to ask.
| Plan | Price | What you get | Best for |
|---|---|---|---|
| Training video | Free | A video from Chris and a button to book the free call | Seeing how he teaches first |
| 15-minute implementation call | Free | Your goals, whether it's a fit, and the price | Getting the real price and terms |
| Community and weekly live training | Free | Facebook group, Skool community, weekly live session | Learning before you spend anything |
| 3 Leads In 3 Days challenge | $57, contracts included | A live challenge on finding seller leads, about once a month. Check the current price on their page | Learning his method live for a small price |
| Virtual Freedom Formula coaching | Not published. Given on the call | Onboarding call, step-by-step plan, weekly group calls, urgent-deal calls; described as 12 months | Beginners who want a coach |
No public price as of this review. Ask for the full price, payment options and cancellation terms on the call.
Yes. The training video, the 15-minute implementation call, the weekly live training and the community are all free. For a small price, the 3 Leads In 3 Days challenge lets you learn from Chris live. There's no sample of the paid coaching itself, so use the call to ask what a normal week inside looks like.
Paid link. Heads up: I earn a commission if you buy through my link. Costs you nothing extra, but it helps fund my Starbucks addiction. ☕
My buttons go to Chris's training page. It has a video from Chris and a button to claim a free 15-minute implementation call, where his team talks through your goals, whether it's a fit, and the price.
That page shares income numbers from Chris and his clients. I don't repeat them here. I can't verify them, the page's own disclaimer says results aren't typical, and results vary a lot from person to person. Treat any numbers as their claims, not a forecast.
Paid link. Heads up: I earn a commission if you buy through my link. Costs you nothing extra, but it helps fund my Starbucks addiction. ☕
There are three ways in, depending on how ready you are. Start wherever fits.
$57, contracts included
A live challenge with Chris on finding motivated seller leads virtually. It runs about once a month and it's built for beginners and people with full-time jobs.
Check the current price on their page.
Paid link.
Free
Chris's training video explains his method and how the coaching works. From there you can book a free 15-minute call about your goals, the fit and the price.
Paid link.
Straight to his calendar
Already know you want a coach? Skip the video and go straight to the booking page to pick a time. Bring your questions on price and terms.
Paid link.
Heads up: I earn a commission if you buy through my link. Costs you nothing extra, but it helps fund my Starbucks addiction. ☕
Student reviews are on their Facebook business page and the reviews page on their website. The quotes below come from Chris and from the hosts who interviewed him. They show how he teaches. They aren't proof of results.
Short quotes from public interviews, word for word. Tap a source to read or hear the full interview.
“I think you should build your buyers list before you market for sellers, especially if you are a brand new investor.”
“Start with 30 focused minutes a day. Anybody can do 30 minutes.”
“Flipping is more of a construction business and wholesaling is a sales and marketing business.”
“He is a super smart investor that is passionate about teaching people how to invest outside of their home market.”
“This is not a conversation about quick cash.”
“It is not like you take a wholesaling course and then money starts falling from the sky.”
Student reviews are on their Facebook business page and the reviews page on their website. I can't verify anyone's results, results vary, and stories a company chooses to publish aren't a fair sample.
If you can, talk to a current student before you join. Ask how the weekly calls work and how long their first deal took.
A coach is one way to learn virtual wholesaling. The other is doing it yourself with free training and a list tool. Here's how the options line up.
| Tool | What it is | Price | Best for |
|---|---|---|---|
| Virtual Wholesaling Made Simple | Coaching and community: a plan, weekly calls and help on live deals | Not published. Given on the free call | Beginners who want a coach and a set plan |
| PropStream | List tool with deep filters and comps for pulling seller lists | From $99/mo | DIY wholesalers who want comps and filters |
| DealMachine | List tool built around a driving for dollars app | See their site for current prices | People who find deals on the road as well as by phone |
| BatchLeads | List and skip tracing tool with owner contact info on saved leads | From $119/mo | Small teams who want three users on the base plan |
Tool prices can change, so check each tool's page.
More reviews: DealMachine review · InvestorBase review · Tax Delinquent Blueprint review · All tools on The Wholesalers Toolbox
Paid link. Heads up: I earn a commission if you buy through my link. Costs you nothing extra, but it helps fund my Starbucks addiction. ☕
It's a coaching program and community run by Chris and Heather Logan through Legendary REI, LLC. It teaches beginners to wholesale houses by phone, often in a market they don't live in, using a three-step method called the Virtual Freedom Formula: find buyers first, create deal flow, then turn conversations into deals.
There's no public price. I couldn't find one on their site, the training page or in Chris's interviews. You watch a free training, book a free 15-minute implementation call, and the price is given there. Ask about payment plans and cancellation terms before you agree to anything.
Chris and Heather Logan are Tampa Bay wholesalers who say they've done more than 600 deals over 14-plus years, and Chris has been interviewed on several real estate podcasts. Student reviews are on their Facebook business page and the reviews page on their website. I can't verify income numbers, and results vary, so judge it on the free call.
Chris Logan is a Tampa Bay real estate wholesaler and co-founder of Virtual Wholesaling Made Simple with his wife, Heather. They got into wholesaling after a real estate seminar, moved their business to phone-based virtual wholesaling a couple of years before the pandemic, and now coach new wholesalers.
It's the name of Chris's program and method. Step one is finding your buyers first, step two is creating steady deal flow, mostly by cold calling, and step three is turning seller conversations into deals through offers, follow-up and contracts. It's paired with their Rule of ONE: one strategy, one market, one lead source.
Mostly, yes. Cold calling is the main lead source Chris teaches, because the leads cost little and the skill helps with every other kind of marketing. Their own site says this isn't push-button real estate and you still have to pick up the phone. He suggests starting with 30 focused minutes a day.
That's who it's aimed at. Chris says to start with 30 focused minutes a day and add time once you're consistent, instead of promising yourself hours of calls you won't keep up. How fast you get a deal depends on your market, your calls and your follow-up, and results vary.
Yes. The training video, the 15-minute implementation call, the weekly live training, the free Facebook group and the free Skool community cost nothing. Chris also runs the 3 Leads In 3 Days challenge about once a month: $57 with contracts included (check the current price on their page). None of those are the paid coaching, so ask on the call what a normal week inside looks like.
Wholesaling is allowed in many states, but the rules are changing. Some states now require a license or disclosures to the seller or buyer, a point Chris makes himself. Check the rules for the state you'd work in and talk to a local real estate attorney before you make offers. This isn't legal advice.
If you'd rather learn on your own, pick one market, use free training, and pull lists with a tool like PropStream, DealMachine or BatchLeads. My free Wholesaler Contract Pack gives you contract templates to start with. If you want a coach, ask every program the same questions about price, terms and support.
Virtual Wholesaling Made Simple is a focused, phone-first coaching program: buyers first, one market, one lead source, with weekly calls and help on live deals. That simplicity is its best feature.
The catches are no public price (you get it on the call) and the need to cold call. Student reviews are on their Facebook business page and the reviews page on their website. Use the free training and call to get the price and terms, compare them with doing it yourself, and remember that results vary.
Paid link. Heads up: I earn a commission if you buy through my link. Costs you nothing extra, but it helps fund my Starbucks addiction. ☕
Watch his free training, then book the free 15-minute call to get the price and ask your questions. If it's not a fit, you haven't spent a thing.
Paid link. Heads up: I earn a commission if you buy through my link. Costs you nothing extra, but it helps fund my Starbucks addiction. ☕
Disclosure: some links on this page are paid links. If you sign up through them, The Wholesalers Toolbox may be paid, at no extra cost to you. It doesn't change what I write.
Not financial or legal advice. This review is for education. David Frizzell is a real estate wholesaler, not an attorney or financial advisor. Check any tool's current terms and your local laws before you buy or make offers.
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Paid link. Heads up: I earn a commission if you buy through my link. Costs you nothing extra, but it helps fund my Starbucks addiction. ☕