Meet Carl, your cold email bot
Carl is the cold email bot I built. He builds your seller list, checks the emails, sends short emails to property owners and sorts the replies. You just talk to the motivated sellers.
Carl comes with REInbox Leads, my group on Skool.
$47/month. Cancel anytime. Tools run about $100 a week.
What's REInbox Leads?
REInbox Leads is my group on Skool. It's where you get Carl and everything you need to run him. Carl sends cold emails to property owners, and you talk to the ones who reply.
Step-by-step setup
I walk you through setting up Carl and each tool he uses, one step at a time.
Every Carl update
When Carl gets better, you get the update, with an update log so you can see what changed.
My cold email templates
The same short, plain emails I use, ready for Carl to send.
Who it's for
- Real estate wholesalers
- Real estate investors
- Anyone who wants to reach property owners by email
What Carl does, step by step
Carl runs the whole process for you, and you stay in charge.
- Builds your list
Tell Carl who you want to reach, like vacant homes in one county with lots of equity. He checks the count with you first, then builds the list in DealMachine with exactly those filters.
- Cleans it
He runs every email through ZeroBounce and keeps only the valid ones. Then he tidies the file: names in proper case, junk rows out.
- Writes the emails
Short, plain-text emails that sound like a person wrote them. Four or five sentences, one yes-or-no question, and variations so no two read exactly the same.
- Sets up the send
He builds the campaign in Instantly, sending from done-for-you Google inboxes, and keeps it paused. You see a preview with a few real leads, and he launches only when you say yes.
- Sorts the replies
Every hour on weekdays he checks your replies. Remove-me requests go on the block list right away. Not interested gets labeled. Interested gets flagged.
- Hands you the leads
For each interested owner he looks up the property in DealMachine and sends a lead summary to you, your JV partner or your sales team, by email or in a lead sheet.
Carl watches your sending mailboxes and only messages you when something needs you. He never pauses anything without your OK.
Each Monday you get a plain summary of how your campaigns did last week.
What you do vs. what Carl does
You make the calls that matter. Carl handles the busywork.
YouWhat you do
- Pick who you want to reach and where
- Say yes before any campaign goes live
- Decide if lead handoffs go out on their own or wait as drafts
- Call the interested owners and work the deals
CarlWhat Carl does
- Pulls and cleans the list
- Writes the emails, with an opt-out line and your mailing address in every one
- Builds the campaign and keeps it paused for your OK
- Sorts the replies and handles remove-me requests
- Hands off the interested owners
- Keeps an eye on your mailboxes and sends the Monday report
The tools Carl runs for you
Carl doesn't replace your tools. He runs them for you. Each one has its own account and plan, paid separately. Together they run about $100 a week, and Carl walks you through setting them up one at a time.
Instantly
Sends your campaigns, warms up your mailboxes and keeps every reply in one inbox. Carl sets this one up first, including done-for-you Google sending inboxes.
Get Instantly ↗DealMachine
Where your property owner lists come from. Carl also uses it to look up the property when an owner replies.
Get DealMachine ↗ZeroBounce
Checks every email before you send, so you aren't mailing bad addresses and hurting your sending mailboxes.
Get ZeroBounce ↗Optional: connect Gmail and Google Drive so Carl can send lead handoffs and keep a lead sheet for you.
Heads up: I earn a commission if you buy through my link. Costs you nothing extra, but it helps fund my Starbucks addiction. ☕
Why I built Carl
Hey, I'm David. I've been finding deals since the days of driving for dollars and bandit signs. Today I run the marketing side of my wholesaling business in Tampa Bay, finding sellers with cold email, while my JV partner works the deals.
Cold email has a lot of moving parts: the list, the cleaning, the copy, the mailboxes and the replies. I built Carl so you don't have to do every step by hand. Carl does the busywork, and you talk to sellers.
Everything you need to run him is inside REInbox Leads.
David Frizzell, The Wholesalers Toolbox. More about me
How to get Carl
Carl comes with REInbox Leads. Join, and Carl is part of your membership.
REInbox Leads
$47/month
Cancel anytime
- Carl, your cold email bot
- Step-by-step Carl setup
- Every Carl update, with an update log
- My cold email templates
- Join REInbox Leads
Sign up at reinboxleads.com.
- Get Grok Bot
Carl runs inside Grok Bot, an app you download to your computer. You need the Grok Bot Premium plan.
- Connect your tools
Carl walks you through Instantly, DealMachine and ZeroBounce, one at a time, and waits for you before he moves on.
- Run your first campaign
Once your inboxes are warmed up, tell Carl who to reach and he takes it from there.
What costs extra: Grok Bot Premium is $30 a month, and the outside tools run about $100 a week. Each has its own account and plan.
Questions about Carl and REInbox Leads
How do I get Carl?
Join REInbox Leads. Carl comes with your membership, along with step-by-step setup, every Carl update and my cold email templates.
What does it cost?
REInbox Leads is $47 a month, and you can cancel anytime. Carl runs in Grok Bot, which needs the Premium plan at $30 a month. The outside tools run about $100 a week.
Who is Carl for?
Real estate wholesalers and investors who want to reach property owners by email and talk to motivated sellers.
Will Carl send emails without my OK?
Not a campaign. Carl builds every campaign paused, shows you a preview with a few real leads, and launches only when you say yes. Lead handoffs to you or your partner can go out on their own or wait as drafts. You pick.
Do I need to be a tech person?
No. Carl walks you through setup one tool at a time and waits for you before he moves on. When a tool needs an API key, you paste it into a secure field.
Which tools do I need?
Grok Bot Premium to run Carl, Instantly to send from your Google inboxes, DealMachine for your seller lists and ZeroBounce to check the emails. Each tool has its own plan.
How soon can I send my first campaign?
New sending inboxes need about two to three weeks of warmup before you send. Carl uses that time to get your list and your emails ready, so you're set to go once warmup is done.
Is cold email to property owners allowed?
Carl follows the CAN-SPAM basics: every email has a clear way to opt out and your mailing address, and remove-me requests go on the block list right away. I'm not an attorney or financial advisor, so check the rules where you market.
Want Carl? Join REInbox Leads.
Let Carl do the busywork, and you talk to the sellers who reply. Carl comes with your REInbox Leads membership.
$47/month. Cancel anytime. Tools run about $100 a week.
Disclosure: the Instantly, DealMachine and ZeroBounce links on this page are paid links. If you sign up through them, The Wholesalers Toolbox may be paid, at no extra cost to you.
Not financial or legal advice. This page is for education. David Frizzell is a real estate investor, not an attorney or financial advisor. Results depend on your market, your list and your follow-up. Carl and REInbox Leads can't promise deals or income.